State of SaaS Pricing Q1 2026: 80% of Tracked Tools Changed Pricing, 298 Plans Removed

A new SaaS pricing monitoring report finds that pricing changes occurred at 218 of 271 tracked SaaS tools during the first quarter of 2026, based on more than 10,000 pricing page snapshots spanning nearly two decades of historical data.

The report documented six confirmed price increases, 298 pricing plans removed entirely, and 44 stealth feature changes, where vendors altered what was included in a given tier without a corresponding headline price change. The scale of pricing page churn suggests SaaS vendors are actively experimenting with packaging and tiering as they adapt to AI feature costs and shifting buyer expectations.

For pricing teams and software buyers alike, the report underscores how quickly SaaS pricing structures are evolving in 2026, driven in large part by the need to monetize AI capabilities that carry real compute costs, a dynamic that is pushing many vendors away from simple per-seat pricing toward hybrid or usage-based models.