Conga Also Named a Leader in 2026 Gartner Magic Quadrant for B2B Pricing and Rebate Optimization
Conga rounds out the trio of Leaders in Gartner's debut B2B pricing and rebate optimization report, alongside Pricefx and Vistaar.
Conga, the company known for its commerce operations platform, announced on April 14, 2026 that it has been named a Leader in the 2026 Gartner Magic Quadrant for B2B Pricing and Rebate Optimization Software.
This is the first time Gartner has published a dedicated Magic Quadrant for this category, evaluating a total of 12 vendors. Conga's placement in the Leaders quadrant reflects its combination of CPQ, price management, and AI-driven price optimization within its Revenue Lifecycle Cloud offering.
With Pricefx, Vistaar, and Conga all earning Leader status in the same inaugural report, buyers now have three strong, analyst-validated options at the top of the market. For decision makers building a shortlist, the presence of multiple Leaders in a first-year Magic Quadrant is a signal to evaluate vendors on execution fit rather than assuming a single dominant player has already emerged.
Get the bi-weekly brief
Teasers of the latest articles, delivered every two weeks.